Viewers comment one word under a video and get a private message with the link within seconds, on Instagram and Facebook. Built on Meta's own API with no ManyChat subscription, it has answered hundreds of comments automatically.
Hundreds of comments, auto-replied
In the first audit, every single Instagram comment had got its message. On Facebook we found a handful that had slipped through (unusual spellings and closed messages), fixed both causes the same day, and answered all of them. The bot went from idea to live in one day.
Our videos were getting hundreds of comments asking for a free playbook. Replying to each one by hand was impossible, and every comment we missed was a lost email sign-up. Off-the-shelf tools charge a monthly fee per contact, and they still miss the awkward cases: people who type the keyword differently, and people whose messages are closed.
We built our own comment-to-DM bot on Meta's official API. When someone comments the keyword (for example "433") under a post on Instagram or Facebook, the bot sends them a private message with the link to the playbook page. It understands the different ways people type it ("4-3-3", "4:3:3", "1-4-3-3"). If someone's messages are closed, it replies publicly with the link instead, so nobody is left without an answer. It runs as a small cloud function and costs nothing per contact.
Turn "send me the link" comments into email sign-ups automatically, without paying a per-contact fee.
Comment a word, get a discount code in your DMs. People engage with the post, which also helps the algorithm show it to more people.
Give away a guide or a free lesson in exchange for a comment, and send every lead straight into your email list or CRM.
Yes. It uses Meta's official API and the private reply feature Meta provides for exactly this purpose, from the brand's own Page.
The bot detects it and replies to the comment publicly with the link instead, so the person still gets it.
You can. A custom bot has no per-contact fee, handles spelling variations and edge cases you choose, and plugs straight into your own database and email list.
We scope custom AI systems around the workflow that is already costing you time, margin, or speed.
Book a free consultationWe built and run Total Football Studio ourselves: 30M+ views in the last 3 months and 80K+ followers, all from organic content, and hundreds of users in a couple of weeks. This page is one part of it. Here are the others.
€15k → €27k monthly revenue
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